Hello. I’m Aboli Mahajan.
I specialize in
creating VISUALS.
building STRATEGY.
INNOVAting experiences.
SHAPING identities.
LIGHTER is an emotionally-responsive typographic system that transforms written expression into visual form. Through interactive, generative animations, it responds to the emotional tone of user input; shifting in color, shape, weight, and rhythm. Built as both a journal and a poetic interface, it creates a reflective space where feeling is not just written, but seen and felt on-screen.
Hello. I’m Aboli Mahajan.
I specialize in
creating VISUALS.
building STRATEGY.
INNOVAting experiences.
SHAPING identities.
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Design in Digits
400k
impressions across platforms
55
books on my bookshelf
14
brand kits created with detailed narratives.
20+
teams worked with and led
76
anime shows binged
175+
beautiful and functional screens designed
32
cities experienced, countless stories gathered.
10
awards and certifications
100%
of cats encountered were petted.
12+
design tools mastered
7
languages to speak, read, and write in
14
mugs collected
Hello. I’m Aboli Mahajan.
I specialize in
creating VISUALS.
building STRATEGY.
INNOVAting experiences.
SHAPING identities.
Posional Statement
6 weeks
4 Points
[Academic Project]
This brand identity project consists of thoughtful conceptualization of a hotel's logo, aesthetics, and structure. Bringing strong elements of luxury and nature, 4 Points delivers packaging, stationery, a website, and a feature article in the Wallpaper magazine.
Data Visualization
2 weeks
In Retrospect
[Personal Project]
Retrospect is something I feel is a paradoxical thing- time seems to move so slowly but when you look back- 'damn, it's already been seven years since I did that embarrassing thing?' As a note of perseverance and growth, I decided to actualize this time through statistical design.
Communication & Fashion
17 months
Mintaka
[Industry Project]
Mintaka is a womenswear brand focusing on apparel and lifestyle products inspired by Scandinavian design. I had the opportunity to work here as their fashion and communications designer, and it provided so much field knowledge from being hands-on with the brand creation process.
Interactive Kinetic Typography
In Progress!
Eigenlicht
[Thesis Project]
This project will evolve over the next few months until its launch as a Master's of Fine Arts in Communication Design thesis project at the Royal College of Art. LICHT/TER is an interactive, emotionally-responsive typographic experience that explores how visual form can express what language often cannot.
App Interface
2weeks
connect.pt
[Personal Project]
A mini UI project on Figma based around the concept of an all-in-one travel, blogging, itinerary, and budgeting app for someone who loves to set out on a journey with everything they need! This App was created using the FlowGrid Design Framework.
Hello. I’m Aboli Mahajan,
a designer who can help you create campaigns,
build systems, reinvent experiences, and build revolutionary identities.
[01]
2035
Riskit Art Magazine
[Editorial Design]
Share information on a previous project here to attract new clients. Provide a brief summary to help visitors understand the context and background of the work.
[02]
2035
Tois Furniture
[Brand Design, Art Direction]
Share information on a previous project here to attract new clients. Provide a brief summary to help visitors understand the context and background of the work.
[03]
2035
Jamee
[Brand Design]
Share information on a previous project here to attract new clients. Provide a brief summary to help visitors understand the context and background of the work.
[04]
2035
ReClaim
[Web Design]
Share information on a previous project here to attract new clients. Provide a brief summary to help visitors understand the context and background of the work.
[05]
2035
Cloch Jewelry
[Web Design, Ecomm App]
Share information on a previous project here to attract new clients. Provide a brief summary to help visitors understand the context and background of the work.